Apple reportedly even held talks with Meta about an AI partnership as it plays catch-up


Apple is it seems that having a look to take all of the lend a hand it could get to combine generative AI into its . In keeping with a file via the , bringing up assets with wisdom of the discussions, Apple has held talks with Meta about the potential of the use of the corporate’s generative AI type. It additionally reportedly had an identical discussions with startups Anthropic and Perplexity. As of now, although, not anything has been finalized, WSJ experiences.

At WWDC previous this month, Apple formally introduced its much-rumored partnership with OpenAI that may with the approaching era of the gadgets’ OS. Throughout the development, Apple’s senior VP of device engineering, Craig Federighi, additionally as one thing which may be added to Apple Intelligence sooner or later. “We want to enable users ultimately to choose the models they want,” Federighi mentioned. It could make sense, then, for Apple to be buying groceries round.

However in the intervening time, handiest OpenAI has been showed as a spouse. OpenAI’s GPT-4o shall be built-in into Apple Intelligence to strengthen Siri and different gear, with some options anticipated to reach later this yr.

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